Skip to main content

Privacy Policy

Last Updated: 27 October 2025

Welcome to Hoku.
This Privacy Policy describes how we collect, use, disclose, and safeguard your personal data when you visit our website www.hoku.com.my or make purchases of our green tea and matcha products (collectively, the “Services”).

We value your privacy and are committed to protecting your personal information in accordance with the Personal Data Protection Act 2010 (PDPA) of Malaysia.

By accessing or using our Website, you agree to the terms of this Privacy Policy. If you do not agree, please refrain from using our Website or Services.

1. Purpose and Scope

This Privacy Policy aims to help you:

  • Understand what personal data we collect and how we use it.

  • Know your rights regarding your personal data.

  • Learn how we protect and store your information.

  • Understand how to contact us for inquiries or concerns.

This Policy applies to all visitors, customers, and users of www.hoku.com.my.

2. Information We Collect

A. Personal Data You Provide

We collect personal data that you voluntarily provide when you:

  • Create an account or make a purchase on our Website.

  • Subscribe to our newsletter or marketing updates.

  • Contact us through email, chat, or our customer service form.

This may include:

  • Full name

  • Email address

  • Delivery address

  • Phone number

  • Payment and billing details (processed securely through third-party gateways)

  • Order history and preferences

B. Automatically Collected Data

When you browse our Website, we may automatically collect:

  • IP address

  • Browser type and version

  • Device information (e.g., mobile, desktop)

  • Pages visited, time spent, and click activity

  • Cookies and tracking pixels for analytics and performance improvement

These help us improve user experience and website functionality.

3. Use of Personal Data

We use your personal data for the following legitimate purposes:

  • To process and fulfill your orders, including delivery and payment verification.

  • To communicate order confirmations, shipping updates, and customer support.

  • To manage your account and order history.

  • To send newsletters, promotions, or offers (only with your consent).

  • To improve our Website, products, and customer experience.

  • To comply with applicable laws and regulations.

We will not sell or rent your personal data to third parties.

4. Disclosure of Personal Data

We may disclose your personal data only in the following cases:

  • Service Providers: To third-party partners such as payment processors, logistics companies, and IT service providers who assist in operating our business.

  • Legal Compliance: When required by law, court order, or government request.

  • Business Transactions: In the event of a merger, acquisition, or transfer of assets, provided that your data remains protected.

All third parties handling your data are contractually required to keep it secure and use it only for authorized purposes.

5. Cookies and Tracking Technologies

Hoku uses cookies to enhance your shopping experience. Cookies help us:

  • Remember your login or cart preferences.

  • Analyze website performance and visitor behavior.

  • Personalize marketing content.

You may disable cookies in your browser settings. However, doing so may affect certain Website functions.

6. Security of Personal Data

We implement strict technical and organizational measures to safeguard your data, including:

  • Secure Socket Layer (SSL) encryption for transactions.

  • Restricted internal access to personal information.

  • Secure data storage and regular system monitoring.

While we take all reasonable precautions, no online system is completely risk-free. We will notify you promptly if a data breach is detected.

7. Retention of Data

We retain your personal data only as long as necessary to:

  • Fulfill the purposes outlined in this Policy.

  • Comply with legal and tax obligations.

  • Resolve disputes or enforce agreements.

After this period, your data will be securely deleted or anonymized.

8. Your Rights Under the PDPA

You have the right to:

  • Request access to your personal data.

  • Request correction or update of inaccurate information.

  • Withdraw consent to data processing (subject to legal and contractual limitations).

  • Request deletion of your data when no longer necessary.

To exercise these rights, please contact us via email (see Section 11).

We will respond to your request within 30 calendar days, in accordance with the PDPA.

9. Withdrawal of Consent

You may withdraw your consent for us to process your personal data by contacting us in writing.
Please note:

  • Certain services may no longer be available after withdrawal.

  • Withdrawal does not affect processing prior to your request.

10. Children’s Privacy

Our Website and Services are intended for individuals aged 18 and above.
We do not knowingly collect personal data from minors. If we discover that we have inadvertently collected data from a minor, we will delete it immediately.

11. Contact Information

If you have any questions, concerns, or complaints regarding this Privacy Policy or your personal data, please contact us:

Hoku Hoku Enterprise
Website: www.hoku.com.my
Email: hokuhokucs@outlook.com
Phone: +60 14-3617268
Address: Sunsuria Forum Soho SS.33.13A, Seksyen U13 Jalan Setia Dagang AL, Shah Alam, Selangor, 40170, Malaysia

12. Updates to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business, legal obligations, or privacy practices.
The latest version will always be available on our Website, with the updated “Last Updated” date clearly indicated.

Your continued use of our Website after any changes signifies your acceptance of the revised Policy.

Thank you for trusting Hoku with your personal information.
We are committed to protecting your privacy and ensuring your shopping experience is safe, transparent, and enjoyable.